Art House Independent Film Festival
Film Festival Branding and Event Promotion
Art House is a conceptual traveling independent film festival dedicated to providing young independent filmmakers an equal and fair opportunity regardless of their wealth or status. Providing all the equipment necessary to film, produce, and edit their own short film, Art House is the gateway into the industry for hardworking and dedicated individuals who may not have the same opportunities as their competitors.
The Art House Film Festival is comprised of a teal, orange, and yellow color palette to instill creativity, exploration, and self-expression. The animated logo showcases Being an all inclusive & opportunity providing annual event, the four main roles in film development have been characterized for individuals to identify with as they compete.
To promote these events, the top films from the previous year are compiled into a campaign video for the next group of talented young filmmakers showcasing what is possible within the Art House community. Focusing on the films themselves was necessary to promote just what can be done with the given time and equipment.